Workflows
Build automations that run your pipeline
Design multi-step workflows with triggers, conditional logic, and automated actions. No code, no engineering tickets — just drag, connect, and activate.
New Lead Created
Trigger
Lead Score > 70?
Condition
Assign to Sales Rep
Action · Yes
Add to Nurture
Action · No
Press “Test run” to send a sample lead through the workflow.
How it works
Drag, connect, activate
No code and no engineering tickets. Anyone who understands the process can automate it.
01
Pick a trigger
Start from an event — a new contact, an opened email or an incoming webhook.
02
Connect conditions & actions
Drag in branches and actions, then connect them. Chain as many steps as you need.
03
Activate
Switch it on and it runs on its own — with run counts and execution time visible on the canvas.
Triggers & actions
Every workflow starts with a trigger and ends with an action
Choose from event-based triggers and pair them with automated responses across your entire tech stack. Chain as many steps as you need.
What starts the workflow
New Contact Created
Fires automatically when a contact enters the CRM from any source — web forms, CSV imports, API calls, or third-party integrations.
Source: any
Owner: unassigned
Email Opened / Clicked
Triggers in real time when a prospect opens your outreach email or clicks a tracked link. Response window: under 60 seconds.
Event: link clicked
Within: 60s
Webhook Received
Accept custom HTTP payloads from any external service — payment processors, support tools, form builders, or internal APIs.
POST /hooks/wf_82a1
Body: JSON
Templates
Start with a proven workflow, customize the rest
Three templates designed by revenue teams. Import any of them and modify the steps, conditions, and actions to match your process.
Lead Nurturing Sequence
A 7-touch email sequence that educates, builds trust, and qualifies leads over 21 days. High-engagement contacts get routed to sales automatically.
Customer Onboarding
Guides new customers through setup, training, and first-value milestones. Reduces time-to-first-value by an average of 40%.
Before
- Manual welcome email
- No progress tracking
- Forgotten follow-ups
- 14-day avg. setup time
After
- Automated 5-email sequence
- Milestone tracking built in
- Timely reminders to CSMs
- 8-day avg. setup time
Deal Pipeline Automation
Automates stage transitions, owner assignments, and follow-up cadences. Sales reps focus on conversations while the workflow handles the logistics.
Measured results
Higher close rate
Faster deal velocity
Manual tasks per rep / week
Stop doing work a workflow can do
Build your first automation in under 5 minutes. Every plan includes unlimited workflows — no per-workflow charges, no execution limits.
- 14-day free trial
- No credit card
- Cancel anytime